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Love at First Swipe: The Desirable Personas Played by Dating App Users
All the world's a stage and all the men and women merely players. – William Shakespeare. Perhaps Goffman took these lines from...
Salwa Zaatari
Aug 14, 202410 min read
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Steve Jobs' Transformational Management: Exposing His Strengths & Weaknesses As A Media Innovator
Media: Between the Past & Today Gone are the days when newspapers and television were the primary sources of news and entertainment....
Salwa Zaatari
Nov 3, 20236 min read
21 views
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OTT Media Management: How Over-the-top Media Companies Manage Audience Fluctuations & Competition
Picture this: you've just splurged on a fancy new TV, but you don't have a satellite dish. Well, guess what? Who needs one when you've...
Salwa Zaatari
Oct 15, 20234 min read
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Politics & Identity: Analyzing the Representation of Lebanon's History in Ziad Doueiri’s Films
Introduction Sometimes, films are a journey to another era. Ziad Doueiri, a French, Lebanese director and filmmaker, offers a...
Salwa Zaatari
Jun 30, 202311 min read
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“I am Layla”: The Story of an Identity Caught Between Two Worlds
Artist Statement "I am Layla" is a commentary on the complexities of individual identity. It explores the journey of balancing cultural...
Salwa Zaatari
May 19, 20231 min read
38 views
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Reinforcing the Male Gaze with a Double Tap: Instagram As a Tool for Self-Objectification
“In a world ordered by sexual imbalance, pleasure in looking has been split between active/male and passive/female” – Laura Mulvey...
Salwa Zaatari
Feb 21, 20235 min read
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Love at First Swipe: The Desirable Personas Created & Played by Dating App Users
In today’s digital world, it's no secret that dating apps have become the practical way to find a partner. This is especially true in...
Salwa Zaatari
Feb 6, 20232 min read
22 views
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Jane Austin’s “Pride & Prejudice” in Today’s Interactive Multimedia Storytelling
When I first heard of transmedia storytelling, I was attending a University Lecture at the University of Wollongong, whereby, I was told...
Salwa Zaatari
Feb 4, 20236 min read
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Cultivating Islamophobia: Knowing Islam Through the Lens of the Camera
" Western media cannot see all the positive things about Qatar... It's not about Qatar, it's about Islam" says journalist Robert Carter...
Salwa Zaatari
Dec 4, 20224 min read
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The Case of Beirut as the Paris of the Middle East: An Anti-Orientalist Approach to Attract Tourism
History For a long time (and before the economic collapse and the August 4 blast) Lebanon's Capital, Beirut, was known as ''The Paris of...
Salwa Zaatari
Nov 10, 20224 min read
81 views
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The Power of Mass Media and Our Role as Responsible Information Consumers
When we are innocently forwarding images and sharing short videos or excerpts, it is important to think about the messages that the image...
Salwa Zaatari
Oct 29, 20221 min read
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The Revolutionary Power of Mass Media in a Lebanese Context
For generations, media and news in Lebanon were weaponized by the ruling elite to feed political bias and idealize polarity and...
Salwa Zaatari
Oct 15, 20224 min read
89 views
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